The DMY internacional design festival is an event destined to new design talents. The 7th edition, which happened on June 2009 in Berlin, brought, as always, very surprising, keen and interesting projects. We won't speak about them here because they were sufficiently published. We will talk about a common object creatively reivented with a huge ammount of humor: the soccer tables. A young French designer had the original idea of substituting the rough dolls fixed by the metal bars of the table for elegant Barbie dolls.
The author, the young Chloé Ruchon, presented her project in the festival and drew attentions, even with no awards. In fact, it was a customization of a traditional toy which combines two different universes intelligently: the virility of a traditionally male sport and the weakness and seduction of the typical female Barbie dollspink world.
Barbie Foot, as the toy is called, is a world-juggling derived from babyfoot, which is the way the soccer table dolls are known in France. It was conceived in collaboration with the two holder-of-the-rights companies -- Mattel and Bonzini --, what means that it will be probably produced and commercialized. But what is interesting and maybe the key of the success of this toy isn't a feminist intention. Barbie Foot is, above all, a design exercise which reflects about our prejudices and code of conduct.